# 2. Challenges

#### 2. Challenges

**High Barrier to Entry**\
Creating digital products — whether games, apps, websites, or interactive presentations — has traditionally required advanced coding knowledge, complex development tools, and a team of specialized professionals. For independent creators, small teams, or startups, this technical barrier makes it nearly impossible to turn ideas into reality without external help.

**High Costs and Risk**\
Building any digital product is expensive. Costs quickly add up: salaries, software licenses, cloud infrastructure, user testing, marketing, and more. Without upfront funding, creators face major risks. Crowdfunding and venture capital are slow, uncertain paths that often demand a polished prototype and an existing audience before any money is secured. As a result, many promising ideas never get off the ground.

**Long Development Process**\
Traditional development workflows are slow and inflexible. It can take months or years to bring a product to market — delaying launch, monetization, and user feedback. In fast-evolving sectors like Web3 or AI, this pace means missing critical windows of opportunity or launching something that's already outdated by the time it’s live.

**Lack of Monetization Pathways**\
Monetizing digital experiences is difficult. Whether it’s integrating payments, subscriptions, token economies, or ads — each path involves technical complexity, user trust concerns, and long-term maintenance. Most teams lack the expertise to build systems that are secure, scalable, and user-friendly. Without fast iteration or real-time feedback, it’s hard to adjust models, test new strategies, or grow sustainably.

#### **Challenge Summary Table**

<table><thead><tr><th>Challenge</th><th width="236.5546875">Description</th><th>Impact</th></tr></thead><tbody><tr><td><strong>High Barrier to Entry</strong></td><td>Building products requires coding skills, complex tools, and often a large team.</td><td>Limits who can create — excludes solo creators and small teams.</td></tr><tr><td><strong>High Costs and Risk</strong></td><td>Development costs (salaries, tools, infrastructure) are high; funding is hard to secure without a working prototype.</td><td>Many projects fail before launch due to lack of resources.</td></tr><tr><td><strong>Long Development Process</strong></td><td>Traditional workflows are slow, delaying product launches, marketing, and early traction.</td><td>Missed market timing; loss of competitive edge.</td></tr><tr><td><strong>Lack of Monetization Paths</strong></td><td>Token integration is technically complex and risky; few teams can design sustainable Web3 economies.</td><td>Missed revenue opportunities or poorly executed token models that hurt player trust.</td></tr><tr><td><strong>No Adaptive Feedback Loop</strong></td><td>Traditional dev models are linear and rigid, making it hard to pivot based on player feedback or market trends.</td><td>Reduced innovation and inability to stay aligned with fast-changing ecosystems.</td></tr></tbody></table>
